What is a content management system?
Putting content in your hands
Content management is the process of organising and publishing your digital content through a platform called a Content Management System (CMS). A well-designed CMS allows your teams to make changes confidently, without depending on developers for every small update.
We use Craft CMS in many of our projects because it offers a flexible, intuitive editing experience and can be easily tailored to the structure of your content, rather than the other way around. Your editors can work quickly and confidently, while the underlying system ensures content is presented consistently across the site.
Maintaining consistency
Good content management also helps to maintain consistency. By setting clear structures for different content types, everything from articles to events can be created with the right format and presentation. This not only keeps things looking coherent but also makes it easier to reuse content across different parts of a site.
Benefits of using a CMS
Flexibility
As needs evolve, a good CMS makes it simple to add new content types or expand existing ones, supporting growth without the need to rebuild from scratch.
Efficiency
Content management reduces reliance on technical teams, meaning updates can be made faster and at lower cost. This frees up time and resource for more meaningful work.
Control
By giving teams direct ownership of their content, a CMS encourages more regular updates. The result is a site that stays accurate, engaging and useful for its audiences.