We simplified the navigation to include five simple and community-based items: Study & Life, Research & Faculty, Alumni, International, and About with a strong focus on search.
The goal was to let users discover the benefits of what Henley has to offer, while making it easy to find what they are looking for through logical navigation and easy to digest content pages.
Based on the increasing number of people using their mobile to browse, henley.ac.uk is fully responsive – providing the user with the best possible experience, whichever device they choose to access the site from.
Given Henley’s strong brand identity and established heritage, we also needed to find the right balance between modern and classic design.
The solution is a clean and contemporary interface that presents Henley as an innovative international business school. On top of this new design direction, we created a modular style-guide to be used across Henley’s digital communications, ensuring greater brand clarity and consistency going forward.